{"id":59101,"date":"2023-03-09T15:06:38","date_gmt":"2023-03-09T20:06:38","guid":{"rendered":"http:\/\/pappp.net\/?guid=a1dfb6e55cfab9c66f77bb982e1ee5ac"},"modified":"2023-03-09T15:06:38","modified_gmt":"2023-03-09T20:06:38","slug":"google-dusts-off-the-failed-google-playbook-to-fight-chatgpt","status":"publish","type":"post","link":"https:\/\/pappp.net\/?p=59101","title":{"rendered":"Google dusts off the failed Google+ playbook to fight ChatGPT"},"content":{"rendered":"

Source: Ars Technica<\/a><\/p>\n

Article note: It appears Google has successfully squeezed everyone who isn't a short-sighted min-maxing sociopath out of their organization. \"Integrate the unfinished buzzword soup of suspect value into EVERYTHING! DO IT NOW!\"<\/div>
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Enlarge<\/a> \/<\/span> The Google integration monster rises with a new face. (credit: 123pendejos \/ Ron Amadeo \/ OpenAI<\/a>)<\/p> <\/figure>\n\n\n\n\n\n\n

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Years ago, circa 2011, Google was in a panic. Facebook was on the rise and Google was convinced the social network would soon swallow everything. To fight this blue scourge, then-Google CEO Larry Page issued a decree<\/a> to his many employees: Your bonuses are now tied to Google's success in social! Build social features into everything! That memo resulted in a lot of ham-fisted social integrations across Google that were widely hated by the user base. YouTube comments<\/a> were tied to Google+, and the site was flooded with spam<\/a>. Making a new Gmail address also required making<\/a> a Google+ account. Google Search got little \"+1\" buttons, and generally anonymous usage of Google products was impossible due to the \"real name<\/a>\" policy. And that's just the Google+ stuff—earlier this memo resulted in a social network being built into Gmail called \"Google Buzz\" that all users were initially forced to join<\/a>.<\/p>\n

That forced integration strategy was an abject failure, and after a few years of Google's social panic, all of Google+'s integrations were removed<\/a>, and the service was eventually shut down<\/a>. That past failure isn't stopping Google from pulling out that losing playbook for its next great panic: Bloomberg's<\/a> Julia Love and Davey Alba are reporting that Google wants to build ChatGPT-style features into everything. According to the article, Google has issued \"a directive that all of its most important products—those with more than a billion users—must incorporate generative AI within months.\"<\/p>\n

We wrote last month that Google's ChatGPT panic seemed a lot<\/a> like its response to Google+, and several employees relayed that same sentiment to Bloomberg. Just like with G+, the report added that \"current and former employees say at least some Googlers’ ratings and reviews will likely be influenced by their ability to integrate generative AI into their work.\"<\/p><\/div>

Read 3 remaining paragraphs<\/a> | Comments<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Enlarge \/ The Google integration monster rises with a new face. (credit: 123pendejos \/ Ro…<\/p>\n

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